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https://hdl.handle.net/20.500.11851/6392
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DC Field | Value | Language |
---|---|---|
dc.contributor.author | Tarı Kasnakoğlu, Berna | - |
dc.contributor.author | Mercan, Hande | - |
dc.date.accessioned | 2021-09-11T15:36:13Z | - |
dc.date.available | 2021-09-11T15:36:13Z | - |
dc.date.issued | 2022 | en_US |
dc.identifier.issn | 0884-1241 | - |
dc.identifier.issn | 1540-7144 | - |
dc.identifier.uri | https://doi.org/10.1080/08841241.2020.1825031 | - |
dc.identifier.uri | https://hdl.handle.net/20.500.11851/6392 | - |
dc.description.abstract | Student engagement has been extensively studied from 'student as co-producer' and 'student as customer' perspectives, while co-creation may provide a renewed framework aiming for an extended and more useful relationship between students and instructors through dyadic interactions. With the intention of theorizing co-creation in a more comprehensive model, the present study incorporates 'operant resources' as antecedents to the formation of a co-creative relationship. The model also proposes that co-creation is a mediator between resources and outcomes. Lastly, the strength of the bond between students and instructors moderates this relationship. Based on fifteen in-depth interviews, the higher education context is reflected more accurately. The qualitative findings are used to construct a questionnaire, which is then administered among 172 students at two different times to capture the evolving student-educator bond. Results support our proposed model and a discussion is made on co-creation as a methodical process in an ecosystem entangling various stakeholders. | en_US |
dc.language.iso | en | en_US |
dc.publisher | Routledge Journals, Taylor & Francis Ltd | en_US |
dc.relation.ispartof | Journal of Marketing For Higher Education | en_US |
dc.rights | info:eu-repo/semantics/closedAccess | en_US |
dc.subject | Co-creation | en_US |
dc.subject | operant resources | en_US |
dc.subject | relationship theory | en_US |
dc.subject | ecosystems | en_US |
dc.subject | student participation | en_US |
dc.title | Co-Creating Positive Outcomes in Higher Education: Are Students Ready for Co-Creation? | en_US |
dc.type | Article | en_US |
dc.department | Faculties, Faculty of Economics and Administrative Sciences, Department of Management | en_US |
dc.department | Faculties, Faculty of Economics and Administrative Sciences, Department of International Entrepreneurship | en_US |
dc.department | Fakülteler, İktisadi ve İdari Bilimler Fakültesi, İşletme Bölümü | tr_TR |
dc.department | Fakülteler, İktisadi ve İdari Bilimler Fakültesi, Uluslararası Girişimcilik Bölümü | tr_TR |
dc.identifier.wos | WOS:000582212500001 | en_US |
dc.identifier.scopus | 2-s2.0-85092901575 | en_US |
dc.institutionauthor | Kasnakoğlu, Berna Tarı | - |
dc.identifier.doi | 10.1080/08841241.2020.1825031 | - |
dc.relation.publicationcategory | Makale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı | en_US |
dc.identifier.scopusquality | Q2 | - |
item.openairetype | Article | - |
item.languageiso639-1 | en | - |
item.grantfulltext | none | - |
item.fulltext | No Fulltext | - |
item.openairecristype | http://purl.org/coar/resource_type/c_18cf | - |
item.cerifentitytype | Publications | - |
crisitem.author.dept | 04.03. Department of Management | - |
Appears in Collections: | İşletme Bölümü / Department of Management Scopus İndeksli Yayınlar Koleksiyonu / Scopus Indexed Publications Collection WoS İndeksli Yayınlar Koleksiyonu / WoS Indexed Publications Collection |
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