Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.11851/1890
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dc.contributor.authorJular, Jansanem-
dc.contributor.authorKasnakoğlu, Berna Tarı-
dc.date.accessioned2019-07-10T14:40:09Z
dc.date.available2019-07-10T14:40:09Z
dc.date.issued2017-05
dc.identifier.citationJular, J., & Kasnakoglu, B. T. (2017). Why do we make sport: The importance of psycho-social motivations in adult sports participation. International Journal of Marketing Studies, 9(3), 39-49.en_US
dc.identifier.urihttp://doi.org/10.5539/ijms.v9n3p39-
dc.identifier.urihttps://hdl.handle.net/20.500.11851/1890-
dc.description.abstractThis study is swayed by the idea of how people might be motivated to engage in different types of sports, and how enduring these motivations might be. The importance of the research question stems from an observable trend among people who are willing to experience different sports for the sake of fun and pleasure, as well as an academic need to develop a better understanding of the physical, psychological, and social factors that shape people’ sports choices. With this purpose, this study summarizes the results of a questionnaire asking 242 respondents the extent to which they are motivated by each single motive listed. General descriptive results do not explain much of sport behavior; however multinomial regression, exploring a causal link between motivation types and sports types reveals more informative conclusions. Results emphasize the importance of a psycho-social account of sports participation since health is found to be an insignificant motivator.en_US
dc.language.isoenen_US
dc.publisherInternational Journal of Marketing Studiesen_US
dc.relation.ispartofInternational Journal of Marketing Studiesen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectSports person behavioren_US
dc.subjectsports motivationsen_US
dc.subjectsports consumptionen_US
dc.subjectsports commitmenten_US
dc.titleWhy Do We Make Sport: The Importance of Psycho-Social Motivations in Adult Sports Participationen_US
dc.typeArticleen_US
dc.departmentFaculties, Faculty of Economics and Administrative Sciences, Department of Managementen_US
dc.departmentFakülteler, İktisadi ve İdari Bilimler Fakültesi, İşletme Bölümütr_TR
dc.identifier.volume9
dc.identifier.issue3
dc.identifier.startpage39
dc.identifier.endpage49
dc.institutionauthorKasnakoğlu, Berna Tarı-
dc.identifier.doi10.5539/ijms.v9n3p39-
dc.authorscopusid56845805200-
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
item.grantfulltextnone-
item.fulltextNo Fulltext-
item.openairetypeArticle-
item.cerifentitytypePublications-
item.languageiso639-1en-
Appears in Collections:İşletme Bölümü / Department of Management
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