Tarı Kasnakoğlu, Berna

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04.03. Department of Management

Email

btari@etu.edu.tr

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ORCID

0000-0002-8296-4107

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Scopus Author ID

57115496900

Biography

Berna Tarı Kasnakoğlu is an Associate Professor of Marketing at TOBB University of Economics and Technology, the department of Business Administration. She obtained her PhD degree in Marketing from Bilkent University, where she focused on the (medical) consumption of aesthetic surgery and qualitative research methodologies. She has special interest in marketing ethics and Consumer Culture Theory (CCT). Her research topics particularly focus on “co-creation” and “service relationships.” She engages in research using mixed methodologies with qualitative and quantitative techniques.

Country

Turkey

Status

Current Staff

	Issue Date	Title	Author(s)
1	2016	Antecedents and consequences of co-creation in credence-based service contexts	Tarı Kasnakoğlu, Berna
2	2016	An asymmetric configural model approach for understanding complainer emotions and loyalty	Tarı Kasnakoğlu, Berna ; Yılmaz, Cengiz; Varnalı, Kaan
3	Dec-2019	Budget impact of incorporating non-invasive prenatal testing in prenatal screening for Down syndrome in Turkey	Ökem, Zeynep Güldem ; Örgül, Gökçen; Tarı Kasnakoğlu, Berna ; Çakar, Mehmet; Beksaç, Mehmet Sinan
4	2022	Co-creating positive outcomes in higher education: are students ready for co-creation?	Tarı Kasnakoğlu, Berna ; Mercan, Hande
5	Jun-2020	Concerns of Pregnant Women in Prenatal Screening/Diagnosis Practice and Termination of Pregnancy	Tarı Kasnakoğlu, Berna ; Çakar, Mehmet; Ökem, Zeynep Güldem ; Tanacan, Atakan; Fadıloğlu, Erdem; Örgül, Gökçen; Beksaç, Mehmet Sinan
6	2013	Consumers' Risk Reduction Strategies	Tarı Kasnakoğlu, Berna
7	2021	Dynamic identities and self-perception of aging: The case of Turkish cosmetic surgery patients	Tarı Kasnakoğlu, Berna
8	2017	Economic analysis of prenatal screening strategies for Down syndrome in singleton pregnancies in Turkey	Ökem, Zeynep Güldem ; Örgül, Gökçen; Tarı Kasnakoğlu, Berna ; Cakar, Mehmet; Beksaç, Mehmet Sinan
9	2016	The effect of different information sources on the anxiety level of pregnant women who underwent invasive prenatal testing	Çakar, Mehmet; Tarı Kasnakoğlu, Berna ; Ökem, Zeynep Güldem ; Okuducu, Ümmühan; Beksaç, Mehmet Sinan Sinan
10	2015	Effects of Multipart Media Framing on Consumer Attitudes Toward Biotechnology	Genç, Tuğçe Özgen; Tarı Kasnakoğlu, Berna
11	2020	Formal And Informal Components Of The Service Relationship In Health Care	Tarı Kasnakoğlu, Berna ; Kalender, Yunus
12	2016	How do firms benefit from customer complaints?	Yılmaz, Cengiz; Varnali, Kaan; Tarı Kasnakoğlu, Berna
13	2019	Role expectations from doctors and effects on nonmedical outcomes	Tarı Kasnakoğlu, Berna ; Pak, Halil
14	2022	Types of Consumer Operant Resources and Co-creation in Dialogical Service Relationships	Tarı Kasnakoğlu, Berna ; Kalender, Yunus; Gokkaya, Hatice
15	2022	Understanding Hajj travel: a dynamic identity perspective	Kalender, Y.; Tarı Kasnakoğlu, Berna

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