Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.11851/11455
Title: | Generation Z in Turkey: A Generation with High Hopes and Big Fears | Authors: | Tarı Kasnakoğlu, Berna Türe, Meltem Kalender, Yunus |
Keywords: | Consumers Digitalisation Generation Z Globalisation Turkey Work |
Publisher: | Emerald Publishing Limited | Source: | Tarı-Kasnakoğlu, B., Türe, M., & Kalender, Y. (2020). Generation Z in Turkey: A generation with high hopes and big fears. In The New Generation Z in Asia: Dynamics, Differences, Digitalisation (pp. 167-179). Emerald Publishing Limited. | Abstract: | This chapter provides fresh insight into the lives of Generation Z in Turkey, who are described as the generation born after 1995. The chapter uses secondary information harvested from academic and popular literature, and national statistics. In addition, results from a quantitative survey conducted among 237 Generation Z members in Turkey and insights gathered from a qualitative study based on semi-structured interviews performed with 12 individuals from Generation Z have been utilised. Understanding Generation Z in Turkey is challenging because the effects of fast digitalisation, cultural globalisation, and new challenges in attaining high-quality education and finding good jobs are not yet fully known. This chapter offers insights on Turkish Generation Z, including but not limited to their (1) future-orientation, (2) multipolarity of selves, (3) identity as consumers, and (4) perceived challenges regarding future work life. | URI: | https://doi.org/10.1108/978-1-80043-220-820201017 https://hdl.handle.net/20.500.11851/11455 |
ISBN: | 9781800432215 9781800432208 |
Appears in Collections: | İşletme Bölümü / Department of Management Scopus İndeksli Yayınlar Koleksiyonu / Scopus Indexed Publications Collection |
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