Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.11851/2054
Full metadata record
DC FieldValueLanguage
dc.contributor.authorAyalp, Nur-
dc.contributor.authorYıldırım, Kemal-
dc.contributor.authorBozdayı, Müge-
dc.contributor.authorÇağatay, Kubulay-
dc.date.accessioned2019-07-10T14:46:24Z
dc.date.available2019-07-10T14:46:24Z
dc.date.issued2016-05
dc.identifier.citationAyalp, N., Yildirim, K., Bozdayi, M., & Cagatay, K. (2016). Consumers’ evaluations of fitting rooms in retail clothing stores. International Journal of Retail & Distribution Management, 44(5), 524-539.
dc.identifier.issn0959-0552
dc.identifier.urihttps://www.emeraldinsight.com/doi/pdfplus/10.1108/IJRDM-06-2015-0085-
dc.identifier.urihttps://hdl.handle.net/20.500.11851/2054-
dc.description.abstractPurpose – The purpose of this paper is to ascertain the effect of age, gender and educational level on customer evaluations of the design characteristics of fitting rooms/dressing rooms, such as size, levels of illumination, number of hangers, materials and opening types of doors in retail clothing stores. In the light of these results, the study aims to increase the satisfaction of the customers in retail stores. Design/methodology/approach – These evaluations were analysed according to the demographic characteristics of consumers, such as age, gender and educational level. Since activities in fitting rooms require a certain level of privacy, the features that affected privacy were also considered in this study. The analysis was carried out with research designed for users of fitting rooms in Ankara, Turkey. Findings – Results indicated that demographic characteristics of the customers affected their evaluation of fitting rooms. The statistically significant results between evaluations of customers and their demographic backgrounds were determined. In these analyses, problems emerged due to usage of fitting rooms. Most of the problems complained about were an insufficient number of hangers, lack of mirrors, lack of sitting units, small-sized rooms and poorly illuminated rooms. Moreover, the results showed that customers preferred a totally closed panel door for privacy. Originality/value – This paper reveals a significant relationship between design characteristics of fitting rooms and customer evaluations of fitting rooms. The results of the study suggest that retailers and designers may be able to easily make stores more attractive for customers when installing fitting rooms.en_US
dc.language.isoenen_US
dc.publisherInternational Journal of Retail & Distribution Managementen_US
dc.relation.ispartofInternational Journal of Retail & Distribution Managementen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectprivacyen_US
dc.subjectCustomersen_US
dc.subjectclothing storesen_US
dc.subjectfitting roomen_US
dc.subjectshopping environmenten_US
dc.titleConsumers' evaluations of fitting rooms in retail clothing storesen_US
dc.typeArticleen_US
dc.departmentFaculties, Faculty of Fine Arts Design and Architecture, Department of Interior Architecture and Environmental Designen_US
dc.departmentFakülteler, Güzel Sanatlar, Tasarım ve Mimarlık Fakültesi, İç Mimarlık ve Çevre Tasarımı Bölümütr_TR
dc.identifier.volume44
dc.identifier.issue5
dc.identifier.startpage524
dc.identifier.endpage539
dc.identifier.wosWOS:000381914800004en_US
dc.institutionauthorAyalp, Nur-
dc.institutionauthorBozdayı, Ayşe Müge-
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.identifier.scopusqualityQ2-
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
item.grantfulltextnone-
item.fulltextNo Fulltext-
item.openairetypeArticle-
item.cerifentitytypePublications-
item.languageiso639-1en-
Appears in Collections:İç Mimarlık ve Çevre Tasarımı Bölümü / Department of Interior Architecture and Environmental Design
WoS İndeksli Yayınlar Koleksiyonu / WoS Indexed Publications Collection
Show simple item record



CORE Recommender

WEB OF SCIENCETM
Citations

9
checked on Jan 20, 2024

Page view(s)

152
checked on Mar 25, 2024

Google ScholarTM

Check





Items in GCRIS Repository are protected by copyright, with all rights reserved, unless otherwise indicated.