Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.11851/6465
Title: Cross-country variation in the share of national movies in total box office revenue
Authors: Özmen, M. Utku
Keywords: [No Keywords]
Issue Date: 2018
Publisher: Routledge Journals, Taylor & Francis Ltd
Abstract: This study investigates the cross-country variation in the share of national movies in total box office revenue using annual observations from a sample of 43 countries. For this purpose, the preference for national movies is associated with the size of domestic movie production (proxied by absolute and relative number of national movies produced), availability of top-class movie directors, cultural (national feeling) and institutional (level of democracy, freedom to access foreign information) indicators, and the presence of common languages spoken across countries. Our results reveal that higher national movie production (in absolute and relative terms), availability of top-level directors, and level of national feeling are positively associated with relative preference for national movies. Meanwhile the level of democracy, freedom to access foreign information, and the presence of common language are negatively associated with the share of national movies in total box office revenue. Overall, our results provide evidence for both home market effect and cultural discounting hypotheses from a macro level perspective. Movie producers, distributors, directors, and online-streaming content providers may use our findings to improve their creative and business strategies.
URI: https://doi.org/10.1080/08997764.2020.1871358
https://hdl.handle.net/20.500.11851/6465
ISSN: 0899-7764
1532-7736
Appears in Collections:İktisat Bölümü / Department of Economics
WoS İndeksli Yayınlar Koleksiyonu / WoS Indexed Publications Collection

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